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A bit more about Ciiara: starting a new brand

Whilst we’ve only just launched our blog and don’t have our products for sale just yet, it’s been a long year in planning and preparation. We’d like to share a bit more with you about our journey over the past year and how this project has evolved. September 2017: Chiara, founder of Ciiara came up with the concept during a 3-wk holiday in Spain. The aim was to connect fashion (specifically clothing that allows movement and dancing) with social impact. January 2018: Met with Blue Dragon Children’s Foundation in Hanoi, Vietnam. Whilst we didn’t know exactly how the corporate-charity partnership […]

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